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Idea Overview:
Niche e-commerce marketplace platform for Self care and ethically made products from Certified Trusted Brands - Promoting content around the culture of self-care and well-being - Skin-care products (Ethically made) - Hair care products (Ethically made) - Beard care products (Ethically made Beard oils and kit) - Candles and Bath Bombs (Ethically made) - Herb Tea so you can enjoy a nice cup of tea while you're lounging Ensuring all products are made ethically
Who might use it/where it might be used?:
A B2C e-commerce marketplace - It will have a section view for smaller sellers/brands; Where users who are small brands or freelance sellers who would like to use the platform to sell their Self-care or wellbeing based product
The Market (B2B, B2C or Both):
Business to Consumers (B2C)
Sector the idea belongs to:
Retail
Why you think there is a demand for your idea?:
it’s not too soon to say that the COVID-19 global pandemic will likely be one of the defining events of 2020, and that it will have implications that last well into the decade. The situation is rapidly changing; Restaurants, bars, movie theatres, and gyms and nonessential businesses are being ordered/pressured to close to mitigate the impact of the C-19 Limiting shopping for all but necessary essentials is becoming a new normal. Brands are having to adapt and be flexible to meet changing needs and adjust to meet technological needs With everyone staying in-doors due to the Pandemic, the use of online stores have sky-rocketed - The need for 'niche e-commerce marketplaces' will also rise; as well as breaking the monopoly that Amazon and E-bay have on the market.
Who would be the ideal customers?:
Customers/Buyers: - Women who purchase self-care products and would like to have a place that has all their favourite brands there - Men who purchase beard care, hair products and would like to have a place that has all their favourite brands there Users/Sellers: Hair/Skin-care brands and Eco-friendly brands who will sell on the platform
What ideas do you have to reach these customers?:
First by building a community based on Self-care; taking care of your Skin, Hair and Beard with ethically made products - Create a focus group to see what sort of products and brands customers would like to see on the marketplace - Reach out to vendors and suppliers who offer what the customers want and place their product on our platform - Who would refuse to place their products in-front a community who are already interested in their type of product?
How far have you developed this idea?:
Shared it with family and friends and received feedback and critique on areas to improve (Updated) I have spoken with Simon Krystman who referred me to submit my idea and has provided me with some advice on how to get customer data Currently in idea stage - but I have found some platforms that I can use to build the marketplace but has a free trial of 7 days - Copy and paste this in your URL: https://www.kreezalid.com/marketplace-features
What – if any – feedback have you had for this idea so far?:
- To verify that the products are from certified trusted brands and suppliers I have shared this with Simon Krystman who also provided advice on not worrying about the idea and to let the customers tell you what they want - was hoping to get some feedback from this platform
What supporting material – if any - would you like to add to your proposal?:
Not at the moment

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Has one comment to “A Global Village E-commerce Marketplace for niche Self-care & ethically made products”

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  1. Simon Krystman - October 23, 2020 at 4:54 pm Reply

    I’m not sure of the niche, is it wellbeing, skincare, fitness events? There seem to be a lot of niches in this idea.

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