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Idea Overview:
The clothing line Millionaire Mindset is a fantastic new addition to the market. With our one-of-a-kind products, we at Millionaire can help you achieve your desired fashion style. The Millionaire Mindset is based on the fact that humans live in a world of abundance, with new entrepreneurs rising every day. The t-shirts are for people who chase their dreams and work hard. This serves as a reminder to all businesses and individuals in general to have the mindset of a millionaire.
Who might use it/where it might be used?:
The millionaire mindset is intended at young people aged 17 to 25, who are in their early adulthood and have the potential to become millionaires. As a streetwear brand, it has an urban feel to it because iconic images are used to represent the youth, and young people are used as models in the clothing to give it an urban feel. It can be worn casually in social settings such as house parties, skate parks, and casual day-to-day outings. It can also be worn in the gym.
The Market (B2B, B2C or Both):
Business to Consumers (B2C)
Sector the idea belongs to:
Retail
Why you think there is a demand for your idea?:
As long as humans exist, the need for clothing will be in demand, which means there will always be a gap that needs to be filled. The only way for me to stand out is to have niece that make me stand out, one being millionaire mindset, a street wear brand pushing a positive message while having an urban look, have an instgram that is steadily growing, and I interact with all customers who and ask customers questions about the clothing already seperating me as I have connection with supporters.To improve and flourish, I would require a limited partnership that would allow me to explore new design concepts as well as discuss other marketing strategies.
Who would be the ideal customers?:
The ideal customer is a young person who is either in school or working and enjoys listening to hip hop and wearing streetwear clothing. These people are typically from the middle class, but they can also be from the lower class because the clothing is affordable.
What ideas do you have to reach these customers?:
According to YouTube research, one way to grow a business is to show customers what you're all about and create a journey by experimenting. I noticed that when I made videos, whether showcasing a day trip or announcing my website realese it permofred well meaning people want to be entraiteed, so ideas like video/photo shoots and making behind the scenes photoage of what goes on makes a connection and makes customers want to see your business succeed.
How far have you developed this idea?:
The development of a millionaire mindset is that I created an Instagram page that now has 115 followers and was created 2 months ago with some professional pictures of people wearing the clothing, and a website was then launched in under 2 weeks with only 3 sales. That is the most up-to-date news about small businesses.
What – if any – feedback have you had for this idea so far?:
The feedback I get from my Instagram followers is mainly positive, with a reasonable like ratio of about 20-30 likes each post, but the most common topic of conversation is the tracksuit's release date, which people appear to be keen to get their hands on.
What supporting material – if any - would you like to add to your proposal?:
I’ll just send links to the site and you can come up with your own conclusions https://millionairesmindset.co.uk/

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