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Idea Overview:
From Venues to Event Technology companies, the events industry is not using social media to its full potential...
Utilise all social media platform features; ensuring profiles are set up correctly, in order to increase organic reach.
Create a buzz around a specific event and engage attendees before it has even started. Reach a wider audience by maximising coverage.
Create connections and build a following for your business. Use multiple platforms to develop valuable relationships and loyalty.

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